The 1-1 Coaches Accelerator - Selena Tramayne, Ph.D.
Important question for coaches who work 40+ hours per week on their business and STILL don’t have a sustainable coaching practice.

If there was a predictable, step-by-step method for building a six-figure coaching practice without feeling scattered, overwhelmed, or clueless about which direction to take…

Would you finally feel confident enough to make growing your coaching business your #1 priority?

Here’s why anything short of a “Hell Yes!” is costing you in more ways than you know

Every day, hundreds of your potential ideal clients are hiring a coach hoping to FINALLY making that transformation they’ve longed for.

So the question is…

Are they hiring you?

The success of your coaching business rests heavily on your answer to this question.

If you know without a doubt...
That you’re not coaching as many AWESOME & AMAZING clients as you’d like


Your current business building strategies feel random at best, scattering your energy while failing to attract a steady stream of grateful and enthusiastic clients that make all this worth it…

then keep reading...

Because what follows could EASILY be the pivotal moment you look back on in just a few months from now when your client load is well on its way to bursting at the seams with clients who love you and all the scattered energy, lack of direction, and worry is behind you. 

But first…

The Question That Can Make Every New and Struggling Coach Cringe

You may have been asked it a few times.

Or even a DOZEN or so. 

By folks at a networking event as you talk about what you do, in a Facebook group, with your friends at girls night out, or even with your concerned spouse. 

Even just the ANTICIPATION of being asked the question can make your heart feel like it’s dropped to the pit of your stomach. You can even feel yourself sweating a little. 

Do I tell the truth? Do I fib a little? What will they think of me?

It can do a number to your self-confidence.

So… what’s the question? 

"How many clients do you have?"


I remember this question all too well and the embarrassment I felt about the answer.

Maybe you resonate with this.

This may be the most anxiety producing question a new and struggling coach can face.

It’s a question that can bring on imposter syndrome like nothing else.

To this day, I can still remember the first time I was asked that question.

It was about six months after I started my coaching business as a career coach.

I was at a local networking event, sitting around a table at a Panera Bread with about 8 other business owners. We were going around the table introducing ourselves. I had just given my elevator pitch and the woman across from me asked that dreaded question

I had been working so hard for the past six months. Doing everything I could to get clients.

Sending out letters to divorce lawyers thinking their clients might need my services.

Learning everything I could about how to grow a coaching business.

And what did I have to show for it?

One client.

One client paying me $50 a month.

And she didn’t even come to me through all of my marketing and networking efforts.

She was someone I had known previously, so I couldn’t even say that all my hard work was paying off.

It was like a big sign on my head that said…

“Don’t hire me. I have no idea what I’m doing.”

Looking back…

I’m actually so grateful people asked it.

And I’m so glad that you’re getting asked it, too.

Because that cringe-worthy question can be the catalyst you need to take the RIGHT ACTIONS that will finally allow you to answer that question with “more than enough” with a huge smile on your face.

Because here’s the thing...

You feel called to be a coach. 

Isn’t it time you started making the impact you should?

Let’s be real:

While the lifestyle of a successful coach is pretty awesome

Setting your own hours.

Taking time off to relax, spend time with family and friends, and never having to climb the corporate ladder…

It’s not why you started a coaching business.

You started it because you care about people. You hate to see them suffer. And you want them to succeed. To help them transform into the people they most want to be.

With all the heart, care, advice, and help you’ve given your family, friends, and clients, you DESERVE to have a successful coaching practice. 

You have a lifetime of experience -- maybe it’s in the corporate world, maybe it's your commitment to health, maybe it’s your experiences as a mom, wife, friend, or daughter.

You deserve to use all the knowledge and skills you’ve gained in the past to help others grow and become the best version of themselves. 


You deserve to see the numbers multiplying in your bank account as you give your heart and soul to an ever increasing number of grateful and inspired clients.

You deserve to feel calm, centered, and excited as you start your day knowing that you’re fulfilling your calling, being of service, and doing what you most love to do in the world.

In a moment, I’m going to show you how to FINALLY become the coach you’ve longed to be and have the coaching business you deserve. 

But first, a few key things…

The 5 Reasons You Still Don’t Have a Profitable Coaching Practice

(and how to fix it)

REASON #1: All the possible tactics, tips, tools, and strategies have you overwhelmed and scattered

REASON #2: You’re still trying to decide on a niche

REASON #3: You’re trying to do ALL the marketing things

REASON #4: You’re following cookie cutter solutions that don’t take YOU into account

REASON #5: You coach during the enrollment conversation

The Good News is...

Building a Profitable and Sustainable Coaching Business is Easier Than You Think

If you’ve made it this far, you ALREADY know that building a coaching practice around YOUR genius zone, strengths, and personality is critical to your success.

But maybe you didn’t know that by building your business using the Coaching Genius System that I’m about to share with you, you’ll also be able to:

  • Build a profitable business that is simple to manage and has minimal expenses -- a few key online apps is all you need. 
  • Speak the language of your clients and larger community easily and in a way that attracts them to you effortlessly. 
  • Become THE go-to person for the transformation you provide to your ideal clients, which leads to a waiting list and very little competition.  
  • Develop the necessary foundation to keep growing your business to higher and higher levels so that even a 7-figure business is in reach.
  • Create a legacy business that gives you tremendous satisfaction by helping others transform themselves and their lives, who then, in turn, improve the lives of others. Creating an upward spiral of awesomeness. 
  • Create a true lifestyle business -- one that gives you real freedom and flexibility. Plan that vacation to the pyramids. Ask a friend to coffee at 10am in the middle of a weekday. Spend 5 hours a week volunteering at your favorite non-profit. Heck, why not start your own non-profit. Whatever you desire. 
  • Finally answer with confidence and pride when people ask you: “How many clients do you have?”

Yes, all of this is within your reach (whether you’re brand new to coaching or have been struggling for a while)...

… but they do depend on you following a succinct, step-by-step approach.

One that leverages the 80/20 principle in which 20% of the effort brings you 80% of the results.

One that moves you beyond the “throwing spaghetti at the wall” syndrome. 

One that is not a cookie cutter approach because it uses your genius zone, personality, and strengths as the foundation.


One that you’ll ecstatically look back on a few months from now when you do a double-take at your bank statement, and are well on your way to a six-figure coaching business. 

Who Am I To Say These Things?

Hi there!

Selena Tramayne here.

And when I’m not hiking up the Sandia Mountains in my hometown of Albuquerque, New Mexico,

Or… doing my best not to crash into trees during weekly mountain biking excursions,

Or… getting sucked into another episode of Game of Thrones while having a glass of wine or two…

I’m using my Ph.D. in Counseling Psychology, my almost 4 years on the core leadership team of a multi-million dollar coaching business, and my experience running my own coaching practice...

To help big-hearted, passionate female coaches grow their businesses to six figures (and beyond).

I help coaches with the big picture strategy stuff of how to build a business based on who they are as people, all the way down to the nitty gritty tech stuff that often stops coaches in their tracks.

But unlike others (who shall not be named, to protect the guilty), I absolutely REFUSE to:

  • Have Q&A calls consisting of hundreds of students where very few actually get to have their questions answered.

  • Or tell students to “do a search” on their tech questions when they finally do get to ask.

I am a hands on coach. I share my screen. I have my clients share their screens. We roll up our sleeves, dive in and get the important stuff done together.

My clients always know what steps to take next to build their business. And they never get stuck in tech hell. 

So if you’re with me this far...

I am super excited to introduce you to…


The complete step-by-step system for building the foundational pieces necessary to become a six-figure coach -- the system that allows you to work with grateful and inspired clients you love and gives you the lifestyle a coaching business promises.

I’ve used 20 years of experience to design this program specifically for new and struggling coaches to get them up and running fast.

Here's Exactly Who This is for:

  • 1
    Coaches who’ve struggled to gain traction in their business no matter how many enrollment conversations they’ve had, how much hustle they’ve put into their marketing, or how many dollars they’ve sacrificed to the big name gurus.
  • 2
    Coaches tired of wasting precious time and energy chasing shiny objects and feeling scattered and overwhelmed with everything they “need to do” for their business to succeed.
  • 3
    Coaches who’ve been stuck using the“throw spaghetti at the wall” approach for far too long and are ready to implement something that actually works.
  • 4
    Coaches who, despite the temporary setbacks, understand that a systemized and structured approach to building a coaching business is their golden ticket to where they want to be.

The Result is…

A go-at-your own pace video course + one-to-one coaching that gives you a solid foundation on what it takes to build a six-figure business. 

You'll get 12 powerful building block modules (including videos & implementation guides) PLUS 12 one-to-one coaching calls with me after every step. 

Here's how



  • STEP 1
  • STEP 2
  • STEP 3
  • STEP 4

STEP 2: 

Choose Your Ideal Client & Community


You’ve got your ONE transformation nailed! It feels great to know how you’re going to serve.

Now it’s time to figure out who you want to serve. To find your one ideal client and ideal community. A community full of people you adore and who will adore you right back.

Here’s how we’ll get you there:

  • Gain laser-like clarity around who you WANT to serve. We’ll uncover who it is that you want to serve and WHY.
  • Choose the right community for you and your ONE transformation. We’ll make sure your community is passionate, profitable, and coachable.
  • Get to know your ideal client intimately. I’ll show you how to write up an ideal client avatar that you can use in all your marketing materials for as long as you’re in business.
  • Learn to speak their language. I’ll show you my favorite tools for gathering the ‘language’ of your community so that you always know how to speak to them easily and effortlessly and in a way that resonates with them.
  • Learn my favorite market research tools. These tools will give you higher levels of insight and clarity around your potential community. 


  • STEP 5
  • STEP 6
  • STEP 7
  • STEP 8

STEP 8: 

Create the Plan to GROW Your Awesome Community


You’ve created the plan to nurture your community so they become (and stay) a “Raving Fan” community.

Now it’s time to grow your awesome community so that more and more of your ideal clients are seeing who you are, why you do what you do, and how you can help them transform in the way they’ve been dying to transform.

Here’s how we’ll get you there:

  • Decide on your ONE and only marketing approach. I’ll show you how to decide on the best marketing approach to take based on your genius zone, skills, interests, and where your community hangs out.
  • Connect with your community as your authentic coach self, not spammy McMarketer. I'll show you how you can use your natural skills and talents as a coach to market to your community from a place of authenticity and service. So it never feels icky.
  • Map out your perfect GROWTH plan. You’ll create your daily and weekly plan to reach your ideal community, engage with them using their language, and invite them to your email list.


  • STEP 9
  • STEP 10
  • STEP 11
  • STEP 12

STEP 12: 

Scale Your Business Through Systems & Team Building 


You’ve created your business and life vision, set your one and three-year goals, set up a quarterly system, mapped out your 2-week sprints, and decided on the daily habits that will turn you into a high achieving coach.

Now it’s time to scale your business through systems and bringing on your first team member. Now, this doesn’t mean you have to hire an employee. There are plenty of ways to get the help you need to scale your business without bringing on employees.

Here’s how we’ll get you there:

  • Learn which systems are best for your business right now. I’ll share with you some easy systems to put in place to free up way more of your time so you can focus on coaching AND having some fun!
  • Know the right time to bring on help. I’ll share with you what you absolutely have to have in place first before bringing on your first “team” member. 
  • Learn the best systems for major growth. You’ll learn the best systems multi-million dollar businesses use and how to incorporate them into your own business moving forward. 

This is not a "we'll meet 1x a week" coaching program.

You'll go at your own pace. 

Want to finish all 12 building blocks in a month? 

Cool, let's do it. 

Need to take more time because you've got a crazy busy schedule?

That's great, too. 

You'll get 12 powerful building block modules (including videos & implementation guides) PLUS 12 one-to-one coaching calls with me after every step. 


Plus, you’re backed by my…

"Insight, Clarity, and Clear Direction"

30 Day Money-Back Guarantee

I understand that you may still be on the fence…

Or other trainings may have left you a bit skeptical…

I’m so passionate about helping you build your coaching business through The Coaches Accelerator, I want to make it as easy as humanly possible for you to give a confident “yes.”

Watch the videos and go through the implementation guides for at least two of the steps, plus attend two one-on-one calls with me, and build the step-by-step pieces you need to grow your business.


If you still don’t feel like you have the insight, clarity and direction needed to take step-by-step inspired action in your business, simply email and I’ll give you a prompt and immediate refund. No questions asked. 

I wanted coaching, brainstorming, and a structured, supportive focused-space to get things done. Selena is amazing! She blends the perfect mix of practical business and tech know-how with insight into people. She has a broad range of experience in all areas of business and is able to keep me focused. As a result, I’m getting so many necessary tasks done that I used to ignore or feel overwhelmed by!

Abby Rohrer 



The Coaches Accelerator 12-Module Online Course


12 One-to-One Coaching Calls


Unlimited email support


Total Value:



(or 6 payments of $257)
(or 12 payments of $137)

Because this is both a course and coaching,

we'll have a quick 30-minute call to make sure it's a good fit



Q: I’ve seen coaching courses sell for $2,000, and even $3,000. Is The Coaches Accelerator a “lighter” version of those?

Q: How many hours will I be scheduling for each step to get amazing results?

Q: Is this for beginners?

Q: I don’t have a list or a community yet, will this course help me?

Q: I struggle with confidence and putting myself out there before it’s “perfect.” Will this help?

Q: What can I expect once I enroll in The Coaches Accelerator?

Q: I’ve tried more courses than I’d like to admit in the past. What makes this one different?

Try it for 30 Days With My 'Insight, Clarity, and Clear Direction'

Money Back Guarantee

Because this is both a course and coaching,

we'll have a quick 30-minute call to make sure it's a good fit

You’re ready for The Coaches Accelerator if…

  • You’re just getting started with your coaching business, and want to make sure that you NAIL IT right from the start by using a powerful, step-by-step system. 
  • You’ve been trying to build your coaching business for months (or even years), but haven't attracted the number of clients you were hoping for... some months are okay, others not so much. 
  • You already have a solid niche.  Sure, you may fine-tune it a bit. Get even more specific and focused... but for the most part, you know who you're serving and how you want to serve them. Now it's just a matter of putting the rest of the pieces in place. 
  • You have no problem investing up to 10 hours per week in your business, as long as you know that every minute of that time is spent in taking you step by meaningful step forward towards owning a consistently profitable coaching business. 
  • In fact, you’re already investing time and energy, with all the tactics, strategies and doing ALL the marketing things. Now you're ready to take a focused approach where you get the most out of your time and energy. 
  • You’re ready to take a step-by-step approach. You're done throwing spaghetti at the wall. You're ready to take daily step-by-step action that leads towards a real coaching business. 
  • You’re aware of how building a solid foundation can lead to even more awesomeness. Get the foundational pieces down and you'll have more and more opportunities to grow your business as you become the go-to person in your niche -- speaking gigs, partnerships, podcast interviews, creating courses, etc. All yours if you want them.
  • You’re excited to see how the Coaching Genius System can work for you. Even if you've been side-tracked & felt let down in the past, you're now feeling a renewed energy and optimism, knowing that you'll soon be implementing an easy-to-follow yet super powerful system that guides you towards a six-figure business.
  • You feel confident grabbing your access details knowing you have a full 30 days to test it out. The guarantee is pretty simple. Either you do the work and experience solid momentum forward in the next 30 days, or you shoot us a quick email asking for a refund. 

Try it for 30 Days With My 'Insight, Clarity, and Clear Direction'

Money Back Guarantee

Because this is both a course and coaching,

we'll have a quick 30-minute call to make sure it's a good fit

My number one goal is to be the best version of myself that I can be.  Working with Selena helped fill gaps in my development, helped me learn more about who I am, and gave me practical steps to move forward, all helping me to get closer to my goal. I have been able to take what I've learned and use it to continue to grow.  I enjoyed working with Selena because she is kind, patient, curious, and a bit unconventional​.

Elizabeth Thunstedt

By now you know there is a predictable, step-by-step method for building a six-figure coaching practice without feeling scattered, overwhelmed by tech, or clueless about which direction to take...


So if you're still here... let's wrap this up with a little tough love.

If you're a coach who is just starting out and wants to start out on the right foot by not wasting time, energy, or sanity by going it alone or following some cookie cutter approach... you need The Coaches Accelerator. 

If you have been struggling for a while to get your coaching business off life support... you need The Coaches Accelerator.

If you've been feeling scattered, directionless, and totally unfocused... you need The Coaches Accelerator. 

If you've cried in frustration over your business in the past three months... you need The Coaches Accelerator. 

If you're still trying to figure out your niche... you need The Coaches Accelerator. 

If you've been doing ALL the marketing... you need The Coaches Accelerator. 

If you're enrollment conversations feel like coming in last place at the Chicago Marathon... you need The Coaches Accelerator. 


If you've got your sights set on a six-figure coaching business that allows you to work with grateful and inspired clients you love and gives you the lifestyle a coaching business promises... you need The Coaches Accelerator.

The way I see it, you have three options. 

Option #1: Do nothing. I've seen a lot of coaches stay stuck and stagnate in overwhelm and confusion, not knowing which direction to go. 

Option #2: Go it alone. I've no doubt that you can build a six-figure business eventually. I also know from experience how long it can take if you try to figure everything out on your own, spin your wheels trying everything, and meander your way there. If you're lucky, 1-2 years. If you're like me when I first started, more like 3-5 years. 

Option #2: Accelerate your journey with The Coaching Accelerator. I'm absolutely confident that if you go through the program and implement what I teach that it will substantially cut down on the time it takes to build a successful coaching practice.   

If you're ready, I look forward to partnering with you to make this the most rewarding and impactful 12 weeks you and your business have experienced all year. 

And if you're still not sure, don't decide today. Try everything out for 30 days risk free, and see for yourself how transformative this can be for your business.

Try it for 30 Days With My 'Insight, Clarity, and Clear Direction'

Money Back Guarantee

Because this is both a course and coaching,

we'll have a quick 30-minute call to make sure it's a good fit

Copyright. Selena Tramayne, Ph.D.