Here are the apps I use to run my business...
... and the ones I recommend to my clients
Many of these links are affiliate links, which means I will get a commission or credit if you purchase. However, none of the fees have been increased to compensate me.
TOOLS TO RUN YOUR MARKETING & SALES
SYSTEME.IO
This platform has most of what you need to run your marketing and sales... website, all of your funnels, email marketing, shopping cart, courses, and communities. It's easy to use, intuitive, and fast. I've tried a ton of apps over the years and this is my favorite by far. Not only is it perfect for coaches who are just getting started, but those same coaches will be able to keep using it as their business grows. It's seriously inexpensive for all that you get. And the best part? The free plan is GENEROUS! Check it out.
LATER
Later is the tool I use to post on all my social media platforms. It allows you to schedule and post to several platforms at once saving you a ton of time and headaches. It also has an incredible free option (the best I've seen), so depending on how often you post, you may not need to pay for it.
GOFULLPAGE
Go Full Page screen capture is a Chrome extension that allows you to capture an entire webpage. You can save the page as a PDF or PNG file. I use it to capture swipe files of marketing and business pages I love for future inspiration.
TOOLS TO COLLECT, MANAGE, AND SAVE MONEY
STRIPE
Stripe is my favorite merchant account. It's easy to set up, easy to use, and easy to integrate with a shopping cart app (such as systeme.io above).
PAYPAL
Paypal is another merchant account I use in my business. A lot of customers love using Paypal because it makes them feel safe purchasing online. It's definitely one you want to set up if you plan to sell coaching or courses online.
YNAB
YNAB is a personal finance app that I actually use for my business as well. I've had to tweak a few things to make it work for business, but I couldn't be happier with it. It has a tiny bit of a learning curve, but once you understand it, it will be easy to get and keep your personal and business finances organized. AND save you money. They also include a generous free trial so you can really try it out before you decide. I saved more than double that the first month of using it. You might find you do the same.
APPSUMO
Appsumo is a company that works with other companies to create fantastic deals on business related apps. Most of them are lifetime deals. It's highly worth getting on their email list to get notified of new deals. It can save you a ton of money. If you use the link to the right, you'll get $10 towards your first app.
TOOLS TO HELP YOU COMMUNICATE
SPARK
Spark is an email app with a ton of features. The free version may be all that you need. It has a Smart Inbox, Smart Search, email templates, email signatures, and my favorite, Snooze. The snooze feature allows you to file the email away until you're ready to see it. Just let Spark know when you want it to show up in your inbox again.
ZOOM
Zoom is a video conferencing app yo. It is what I use for all of my coaching calls, as well as my enrollment conversations. The free version might be perfect for you. If not, their smallest paid plan is still quite affordable.
ACUITY SCHEDULING
Zoom is a video conferencing app yo. It is what I use for all of my coaching calls, as well as my enrollment conversations. The free version might be perfect for you. If not, their smallest paid plan is still quite affordable.
SLACK
Slack is a communication tool you can use with your team if you have one. It beats the heck out of email. And their free version is quite generous. Depending on how big your team gets, you may never need a paid plan.
TOOLS TO KEEP YOU PRODUCTIVE & ORGANIZED
NOTION
Notion is the tool I use to organize everything in my business (and life). I use it to take notes, keep files, and generally just keep me sane. All the pieces of my business and life are in here and I know exactly where to go when I need something.
CLICKUP
Clickup is a project and task management app that also has documents, notes, whiteboards, and mind maps. Everything you need to keep track of your goals, projects, and tasks.
XMIND
Xmind is a mind mapping app that I use during my Coach Action Plan calls and whenever I need to get my creative juices flowing. One of the best parts is that it switches over to an outline when I'm ready to get things organized in a linear or hierarchical way.
TOOLS FOR LEARNING & CREATING
READWISE READER
Readwise Reader is a tool that allows you to highlight emails, articles, Kindle books, and PDFs and then export them to your favorite note taking app. Use the link to the right and you'll get a free month if you decide to try the premium version.
CANVA
Canva is an easy to use graphic design tool that allows you to create professional looking graphics for your business in no time. It's got a slight learning curve but nothing you can't handle. You'll be amazed and proud of the graphics you come up with. The best part are the hundreds (if not thousands) of templates to choose from. You'll never again have to design something from scratch. Time saver! If your budget allows, I also highly recommend the pro version. You'll be able to schedule your social media posts right from Canva, easily resize graphics for different social media platforms, create multiple brand kits with your brand colors and fonts, and a bunch more.
CREATIVE MARKET
Creative Market is a website that allows you to purchase already designed resources for your business -- social media posts, presentations, brochures, freebie giveaways. Everything is designed for you. You just need to add in your content.
DESCRIPT
If you create videos of any kind on a regular basis, you are going to want to get Descript. It saves me HOURS a month. It allows you to edit videos using the transcript of the video. No more trying to find the exact place in the video file to edit it.
UNSPLASH
Unsplash is a source for freely-usable images. They're beautiful and free. What's not to love? They're my first choice for grabbing beautiful graphics for my courses and marketing materials.
DEPOSITPHOTOS
Deposit Photos is another photography site. Not free, but sometimes I can't always find an image I'm looking for on Unsplash, so I use Deposit Photos to fill in the gaps.
