Do you have a chief aim?

The end of every quarter always has me thinking about my goals and what I want most out of life.


It's a fantastic time to review the past quarter, rethink your goals, and plan the next quarter.


And a while back, I came across a blog post about defining a chief aim for your life. I think the idea originally came from Think And Grow Rich.


The idea is to define a chief aim that is simple, to the point, but broad enough to leave room for opportunities.


In the article, their stated aim was “Help people thrive in the 21st century.”


That felt a little too broad to me.


Mainly because it doesn't focus on the ways you help people.


If you know my work by now, you know that I’m a big believer in uncovering our secret sauce to do the work we do.


So the first chief aim that I wrote down for myself was...

Use my creativity to develop products and services that help people thrive

I borrowed from them the idea of helping people thrive. I think that’s what most of us coaches want.


While this was fine for my business, a chief aim is supposed to encompass your entire life. So this didn't really fit my personal life. I’m not going to develop products and services for my family & friends, right?


So, my next version was...

Use my creativity to help people thrive

Better, but I don’t want to just use my creativity. So I came up with...

Use my wisdom and creativity to help people thrive

Better because putting in the word “wisdom” reminds me that I have a ton of life experience and lessons learned that I can pull from.


But still not quite there because I don’t just pull from my own life experiences. I’m also a spiritual person who believes in co-creating with the universe. So my next and final (at least for now) is:

Use my wisdom, intuition, and creativity to help people thrive

Adding in intuition is my way of saying I will check in with that inner knowing that comes from spirit.


What’s fantastic about having a chief aim is that we can run every decision we make through this filter.

  • Is this thing I’m about to say going to help me or someone else thrive?
  • Is this thing I’m about to do going to help me or someone else thrive?

(we get to count ourselves in here since we’re people 😉


Give it a try. See what comes up for you.

With love & joy,

Whenever you're ready, here are 3 additional ways I can help you:

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